SEO + Digital Advertising

Introducing Geben’s Digital Capabilities

At Geben, we’ve always stayed laser focused on helping our clients get the right content in front of the right audience on the right channels. By adding SEO, paid social, search and display advertising into our mix, we can elevate the work we’re already doing by adding another layer of data and strategy.

The more digital and traditional communications converge, the more you need a partner that understands how it all clicks together.

…that’s where we come in.

Because we approach PR, social media, SEO, paid search, and content as interconnected pieces of a larger puzzle, we’re able to get more value out of all them.

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Let’s talk about your digital advertising…

Digital Advertising isn’t just about getting clicks to your website; it’s about understanding your audiences better. Do certain images resonate stronger with certain audiences? Does one tagline draw in customers while another gets overlooked? We test it all, then monitor and optimize ads daily based on performance to find the perfect combo. Then, we share these insights so you can integrate them into your other marketing tactics. 

The result? Ads that actually convert. Our Digital Advertising services -- including paid social, paid search, and display advertising -- typically drive at least 20% of monthly website traffic, pushing relevant, potential customers through the marketing funnel.

Why is SEO so important right now?

You’ve already invested valuable dollars & time into marketing -- why leave it up to chance whether or not your audience sees it?

Our analysts conduct an SEO audit with a 100-point checklist to improve copy, file labels, load time, and everything in between to improve your search rankings, which helps your marketing investment go further. 

Want to learn more about SEO and Digital Advertising services at Geben? Drop us an email: heather@gebencommunication.com.

In the meantime … check out our case studies:

Unschooled Case Study

Our campaign resulted in the largest virtual screening in SXSW’s history.

Dura-Seal Case Study

Paving the Way to New Leads with SEO and Google Ads